Who we are

Sidewalks is a regional leader with proven expertise in fashion and sports brand management and distribution across the MENA region. We operate in the Levant, GCC, and Egypt through subsidiaries managed from our headquarters in Beirut. 

To date, Sidewalks oversees the distribution of Nike, Converse, Veja, and Levi’s across various markets in the region. Our talented, multi-disciplinary teams drive brand growth and maximize opportunities in every market we serve.

We focus on selecting impactful brands
and growing them in regional markets.

Enhance how we
feel about ourselves.
Help us tell our story.
Make us feel like
a part of a bigger cause.
Make us feel like
a part of a community.

Brands that achieve this level of impact go beyond manufacturing products—they build value.

By taking risks, challenging the status quo, and fostering communities, these brands empower their customers and capture a place in their hearts.

OUR TIMELINE & KEY MOMENTS

1996

Sidewalks becomes the official distributor of Nike in Lebanon

2001

Sidewalks opens the first Nike Store in the Middle East, in Lebanon

2009

Sidewalks becomes the official distributor of Nike in Jordan

2009

Sidewalks becomes the official distributor of Converse in Lebanon and Jordan

2011

Sidewalks becomes the official distributor of Converse in Egypt

2017

Sidewalks becomes the official distributor of Veja in Levant, GCC & Egypt

2019

Sidewalks becomes the official distributor of Levis’s in Jordan

2020

Sidewalks begins its online journey with its first multi-brand E-commerce store sidewalks.net

2022

Sidewalks becomes the official distributor of Levi’s in Lebanon

The Future

We can’t wait to unveil the next chapters that define us

Our reach

  • Lebanon
  • Jordan
  • Egypt
  • GCC:
  • Saudi Arabia
  • Kuwait, Bahrain
  • Qatar, UAE
  • Oman

Mission

We identify and source exceptional and conscious international brands, then deploy and develop them across the region to empower local customers.

Vision

To be a home for impactful brands that delight customers by enhancing lifestyles and inspiring dreams.

OUR VALUES

Do Good
We collaborate with brands that are inherently conscious and have a positive impact on both their consumers and the planet.
EMPOWERMENT
We work with brands that directly impact consumers through community building, inspiring stories, or adding a touch of excitement to their lifestyle.
QUALITY FIRST
We work with brands with a proven track record of prioritizing quality.
AESTHETIC APPEAL
We work with brands that consumers have an affinity with and simply love.
INNOVATION
We work with brands that disrupt and elevate their industries.
Do Good
We work with brands that have a built – in consciousness and a positive impact on their consumers and on the planet.
EMPOWERMENT
We work with brands that have a direct impact on consumers, whether through community building, inspirational stories or simply through adding a little oomph to their lifestyle.
QUALITY FIRST
We work with brands with a proven track record of prioritizing quality.
AESTHETIC APPEAL
We work with brands that consumers have an affinity with and simply love.
INNOVATION
We work with brands that disrupt and elevate their industries.

WE ARE A GROWING HUB
OF INSPIRATIONAL BRANDS

We’ve been achieving success with Nike since 1996 as the official distributor in Lebanon & Jordan.
We are the official distributor of Converse in the Levant & Egypt since 2009.
Since 2015, we’ve partnered with Veja, extending our reach across the GCC, Lebanon, Jordan & Egypt.
Since 2019, we have been the official distributor of Levi’s products in Jordan and Lebanon.
We’ve been achieving success with Nike since 1996 as the official distributor in Lebanon & Jordan.
We are the official distributor of Converse in the Levant & Egypt since 2009.
Since 2015, we’ve partnered with Veja, extending our reach across the GCC, Lebanon, Jordan & Egypt.
Since 2019, we have been the official distributor of Levi’s products in Jordan and Lebanon.